Conversation Modules > Auto test drive booking use cases

Auto test drive booking use cases

The Whisbi product team has identified 3 use cases of conversations to book a test drive and/or qualify leads in the automotive industry. The first one was found through research in the US and the other two in Europe.

**Use this Default Conversation to add value to your qualified leads and sell it to dealers in the US**

CALL TO ACTION MESSAGE

WELCOME MESSAGE

—-

FullName

  1. Concise and clear – “ I need your name to book you a test drive”
  2. Informal – “To book you in, I will need your full name please”
  3. Rewarding – “I need your name to book your dream test drive”

 INPUT: Name and Surname

—-

TradeInValue

  1. Concise and clear – “ I can help you evaluate your current car’s value.”
  2. Informal – “Let me help you find how much you can get for your current car.”
  3. Rewarding – “ I can get you the best trade-in value for your car.”

[Yes I want your help] [No thank you]

  1. Concise and clear – In order to evaluate its value, I will need a few details. What is your car’s model?”
  2. Informal – “I can get you this trade-in value with more info about your car.  What is the model?”
  3. Rewarding – “To understand how high is your current car’s value, I will need some more details. First, what is the car model?”

INPUT: Current car brand and model

  1. Concise and clear -“ Two last questions to evaluate your car trade-in value, when was it bought new?”
  2. Informal – “Just two more questions to get you a value, how old is your car?”
  3. Rewarding – “Two more questions and you’ll know how much you can get for your car. How old is your car?”

INPUT: Current car year

  1. Concise and clear -“ What is your car’s conditions?”
  2. Informal – “What is its condition these days?”
  3. Rewarding – “Last, what are you car’s conditions?”

INPUT: Current car conditions

—-

Top3Cars or CarModels

  1. Concise and clear – “Find the car you need to enjoy your test drive”
  2. Informal – “Pick the car that you dream of test driving”
  3. Rewarding – “Speed, comfort or quality? We have the car you need.”

CAROUSEL: Car Model

—-

TimeOfAcquisition

  1. Concise and clear – “ When do you want to get your new car?”
  2. Informal – “When do you want it?”
  3. Rewarding – “Some potential offers await…When do you want your new car?”

[In less than a month] [In less than six months]

[In less than a year] [I do not know]

—-

DealershipLocation

  1. Concise and clear – “ Where would you rather drive this car?”
  2. Informal – “Do you prefer any city to test your car? Let us know.”
  3. Rewarding – “Choose a city that will make your test drive experience even better”

INPUT: City

  1. Concise and clear – “ Choose the most convenient dealership for you in your city”
  2. Informal – “Pick your preferred city dealership”
  3. Rewarding – “Which dealership to enjoy your ride close to your city?”

PREDICTIVE LIST: Dealership location

—-

DateAndTime

  1. Concise and clear – “ Choose a date and time at your convenience”
  2. Informal – “Pick a date and time which best suits your schedule”
  3. Rewarding – “What date and time works best for your test drive?”

INPUT: Date and Time

—-

PhoneNumber

  1. Concise and clear – “The dealer will call you if you need to change your appointment. Please provide your phone number.”
  2. Informal – “What number can the dealer call you on in case of changes to your schedule”
  3. Rewarding –“The dealer will need to inform you of potential offers for this car. What is your phone number?”

INPUT: Phone number

—-

Email

  1. Concise and clear – “ Please provide an email on which I can send you all the test drive details and confirmation.”
  2. Informal – “what’s the email on which I can send you a confirmation of your booking?”
  3. Rewarding – “I will send you an email detailing your test drive booking and related potential offers.”

INPUT: Email

—-END MESSAGE—-

**Use this default conversation to have a consultative approach with your clients**

CALL TO ACTION MESSAGE

WELCOME MESSAGE

—-

FullName

  1. Concise and clear – “ I need your name to book you a test drive”
  2. Informal – “To book you in, I will need your full name please”
  3. Rewarding – “I need your name to book your dream test drive”

 INPUT: Name and Surname

—-

CurrentCar

  1. Concise and clear – “ To provide you with a great experience, I will need to learn more about your preferences. What car model are you driving now?”
  2. Informal – “Let me know a little more about your car preferences to make sure you enjoy your test drive experience. What is your car model today?”
  3. Rewarding – “I need to know what you like to create the best driving experience for you. What is your current car model?”

INPUT: Current Car Brand and Model

  1. Concise and clear – “ What do you prefer in your car?”
  2. Informal – “What do you love about your car?”
  3. Rewarding – “What should your new car also absolutely include?”

INPUT: Current car likes

  1. Concise and clear – “ And what do you dislike about your car?”
  2. Informal – “What do you hate about this car?”
  3. Rewarding – “What should your new car absolutely not include?”

INPUT: Current car dislikes

—-

QualifyingLoan 

  1. Concise and clear – “ We can offer you financing. Are you interested?”
  2. Informal – “I can help you with your purchase. You want some financing advice?”
  3. Rewarding – “We can finance this car for you at great rates. Do you want to know how much you could save with our financing?”

[Yes] [No]

  1. Concise and clear – “I will need some personal details to make you an offer.”
  2. Informal – “I’ll ask you for some personal info to create an offer for you.”
  3. Rewarding – “Obviously, I will need some more personal details. I’ll use these to make my best offer.”

[Continue]

  1. Concise and clear – “I need to ask you 3 questions regarding your finances to adapt the offer to your needs. What is your gross yearly revenue?”
  2. Informal – “I’ll need to ask you 3 questions about the resources you have to make an offer just for you. First, how much do you earn gross yearly?”
  3. Rewarding – “To give you the offer that fits you the most, I will ask you 3 questions regarding your finances. First, please tell me your gross yearly revenue?”

INPUT: Gross yearly revenue

  1. Concise and clear – “Second, to evaluate a financing offer for you, tell me about your existing loan?”
  2. Informal – “Second, do you already have a loan? It will help evaluate what financing offer is made for you.”
  3. Rewarding – “Second, let me know what your most important loans are to get an offer adapted to you.”

INPUT: Current loans

  1. Concise and clear – “Last, how long is this loan for?”
  2. Informal – “Third and last, when will you be done repaying this loan?” 
  3. Rewarding – “Last, how long is your loan’s repayment period?”

INPUT: Loan duration

—-

PhoneNumber

  1. Concise and clear – “The dealer will call you if you need to change your appointment. Please provide your phone number.”
  2. Informal – “What number can the dealer call you on in case of changes to your schedule”
  3. Rewarding –“The dealer will need to inform you of potential offers for this car. What is your phone number?”

INPUT: Phone number

—-

Email

  1. Concise and clear – “ Please provide an email on which I can send you all the test drive details and confirmation.”
  2. Informal – “what’s the email on which I can send you a confirmation of your booking?”
  3. Rewarding – “I will send you an email detailing your test drive booking and related potential offers.”

INPUT: Email

—-

NeedAssistance

  1. Concise and clear – “ Talk to one of our experts for more on our offers”
  2. Informal – “Need more info on our offers? You’ll want to talk to our experts.”
  3. Rewarding – Our experts can help you get the best offer. Do you want to talk to one?

[I want to talk to an expert]. [No thank you]

—-END MESSAGE—-

**Use this default conversation if you need an automated test drive booking tool**

CALL TO ACTION MESSAGE

WELCOME MESSAGE

—-

FullName

  1. Concise and clear – “ I need your name to book you a test drive”
  2. Informal – “To book you in, I will need your full name please”
  3. Rewarding – “I need your name to book your dream test drive”

 INPUT: Name and Surname

—-

Top3Cars or CarModels

  1. Concise and clear – “Find the car you need to enjoy your test drive”
  2. Informal – “Pick the car that you dream of test driving”
  3. Rewarding – “Speed, comfort or quality? We have the car you need.”

CAROUSEL: Car Model

—-

TimeOfAcquisition

  1. Concise and clear – “ When do you want to get your new car?”
  2. Informal – “When do you want it?”
  3. Rewarding – “Some potential offers await…When do you want your new car?”

[In less than a month] [In less than six months]

[In less than a year] [I do not know]

—-

DealershipLocation

  1. Concise and clear – “ Where would you rather drive this car?”
  2. Informal – “Do you prefer any city to test your car? Let us know.”
  3. Rewarding – “Choose a city that will make your test drive experience even better”

INPUT: City

  1. Concise and clear – “ Choose the most convenient dealership for you in your city”
  2. Informal – “Pick your preferred city dealership”
  3. Rewarding – “Which dealership to enjoy your ride close to your city?”

PREDICTIVE LIST: Dealership location

—-

DateAndTime

  1. Concise and clear – “ Choose a date and time at your convenience”
  2. Informal – “Pick a date and time which best suits your schedule”
  3. Rewarding – “What date and time works best for your test drive?”

INPUT: Date and Time

—-

QualifyingLoan 

  1. Concise and clear – “ We can offer you financing. Are you interested?”
  2. Informal – “I can help you with your purchase. You want some financing advice?”
  3. Rewarding – “We can finance this car for you at great rates. Do you want to know how much you could save with our financing?”

[Yes] [No]

  1. Concise and clear – “I will need some personal details to make you an offer.”
  2. Informal – “I’ll ask you for some personal info to create an offer for you.”
  3. Rewarding – “Obviously, I will need some more personal details. I’ll use these to make my best offer.”

[Continue]

  1. Concise and clear – “I need to ask you 3 questions regarding your finances to adapt the offer to your needs. What is your gross yearly revenue?”
  2. Informal – “I’ll need to ask you 3 questions about the resources you have to make an offer just for you. First, how much do you earn gross yearly?”
  3. Rewarding – “To give you the offer that fits you the most, I will ask you 3 questions regarding your finances. First, please tell me your gross yearly revenue?”

INPUT: Gross yearly revenue

  1. Concise and clear – “Second, to evaluate a financing offer for you, tell me about your existing loan?”
  2. Informal – “Second, do you already have a loan? It will help evaluate what financing offer is made for you.”
  3. Rewarding – “Second, let me know what your most important loans are to get an offer adapted to you.”

INPUT: Current loans

  1. Concise and clear – “Last, how long is this loan for?”
  2. Informal – “Third and last, when will you be done repaying this loan?” 
  3. Rewarding – “Last, how long is your loan’s repayment period?”

INPUT: Loan duration

—-

PhoneNumber

  1. Concise and clear – “The dealer will call you if you need to change your appointment. Please provide your phone number.”
  2. Informal – “What number can the dealer call you on in case of changes to your schedule”
  3. Rewarding –“The dealer will need to inform you of potential offers for this car. What is your phone number?”

INPUT: Phone number

—-

Email

  1. Concise and clear – “ Please provide an email on which I can send you all the test drive details and confirmation.”
  2. Informal – “what’s the email on which I can send you a confirmation of your booking?”
  3. Rewarding – “I will send you an email detailing your test drive booking and related potential offers.”

INPUT: Email

—-END MESSAGE—-